Category Archives: Releases

Posts about Meaningcloud’s releases.

IAB Taxonomy Level 3 now available in our Deep Categorization API

IAB - Interactive Advertising BureauDigital marketing is becoming a fundamental pillar, by leaps and bounds, in the business plans of practically every business model. Methods are being refined and the search for the connection between brand and user is expected to become increasingly more precise: a related advertisement is no longer sufficient, now the advertisement must appear at the right time and in the right place. This is where categorization proves to be an exceedingly useful tool.

That is why, at MeaningCloud, we have improved our IAB categorization model in English, that is integrated in our Deep Categorization API:

  • Adding a third level of content taxonomy to the hierarchy of categories (IAB Taxonomy Level 3).
  • Improving the precision of pre-existing categories.
  • Including the unique identifiers defined by IAB itself for each of the categories.

Continue reading →

New Release: Text Classification 2.0

We’re happy to announce we have just published a new version of our Text Classification API, which comes hand in hand with a new version of the Classification Models Customization console.

In both these new versions, the main focus is on user-defined models. We know how important it is to easily define the exact criteria you need, so the new classification API supports a new type of resource, the one generated with the Classification Models Customization console 2.0.

With these new versions, we’ve aimed to:

  • Make criteria definition easier: more user-friendly operators to improve overall rule readability, and new operators to provide more flexibility.
  • Remove dependencies between categories in a model that made their maintenance and evolution cumbersome.
  • Give the user more control over where the relevance assigned to the categories comes from.
MeaningCloud release

Let’s see with a little more detail what’s new. Continue reading →

New Release: Financial Industry Vertical Pack

Some text analytics scenarios need more than general purpose resources to get the results you need. If you are familiar with MeaningCloud, you’ll know that resource customization is one of our main features and great advantages. The parametrization available in the different analyses we offer enables you to adapt our tools to exactly the type of analysis you want. You can do this in two ways: using any of our predefined resources or creating your own with our customization consoles.

In this line, we are happy to announce that we have released a new vertical pack for the finance industry. This pack will allow you to analyze your financial contents and interpret them according to a standard vocabulary (FIBO™).

MeaningCloud release

Continue reading →

New Release: Deep Categorization Customization Console

One of the APIs that has had more “movement” lately in our updates is the Deep Categorization API, which — as many of you already know — provides an easier, more flexible and precise way to categorize texts. Most of this movement has come in the form of new supported models such as Intention Analysis, as well as many under-the-hood improvements.

We are happy to announce that we have finally released the Deep Categorization customization console in our web.

This console will allow you to create accurate models for those scenarios where you need a very high level of linguistic precision to differentiate between the different categories you want to detect.

MeaningCloud release

Continue reading →

MeaningCloud Release: Sentiment + Nordic Pack

Not long ago we published the first of our Language Packs: the Nordic pack, which includes several text analytics tasks in Swedish, Danish, Norwegian and Finnish.

Among the text analytics tasks supported, there’s one that was missed by many of you: Sentiment Analysis API. Well, no more!

We are happy to announce that from now on you can also analyze sentiment in the four languages included in the Nordic pack. And what’s more, for those of you that are already subscribed to the pack, it has been automatically included and so you can start using it right away without any change in pricing.

MeaningCloud release

For those of you that are not subscribed to the Nordic pack, remember that you can test all our packs full functionality by requesting a 30 day period trial. It’s super easy!

Continue reading →

MeaningCloud Release: VoC vertical pack upgrade

In the latest MeaningCloud update, we have published a new upgrade for our Voice of the Customer vertical pack. This update has two significant changes:

  • We’ve added a new domain to the four we already supported: telecommunications. This domain is huge and has a vast amount of unstructured data available and ready to be analyzed. You can check out the categories for this new model in the documentation.
  • We’ve refactored the models we already provided. Most of this refactorization has been done under-the-hood, but there are some categories that have changed names, either to give a more intuitive idea of what they refer to or to narrow down the criteria.
MeaningCloud release

Continue reading →

Predict the future with our Intention Analysis Pack

New releaseWho wouldn’t want to know what customers are going to do? Detecting if what they want is to become further informed, purchase a product, request assistance, complain, make a cancellation… and thus be able to offer them a personalized service that optimizes their experience.

Intentions along the Customer’s Journey

Our new Intention Analysis Vertical Pack enable us to identify a set of basic intentions throughout the customer journey: Information, Advice, Purchase, Support, Recommendation, Complaint, or Cancellation, based on expressions in interactions in the contact center, surveys or social conversations.

Continue reading →

Vertical packs: trial and subscription

We recently published our first two vertical packs: Voice of the Customer and Voice of the Employee, both with several Deep Categorization models in English and Spanish.

We are happy to announce that both packs are now available for automatic subscriptions. In the same way you can choose which plan you want to subscribe depending on the credits, rate limit and resources you need, all the public packs are now included in the upgrade process.

Select packs

Continue reading →

Updated version of the IAB model in the Deep Categorization API

IAB - Interactive Advertising Bureau

The Interactive Advertising Bureau (IAB) is perhaps the most influential organization in the online advertising business and, currently, brings together more than 650 leading companies in the industry that control 86% of the U.S. market. With a strong presence in the rest of the industrialized world as well, today IAB has become a standard for content classification, especially in fields with strong ties to the digital economy and new social media.

In fact, IAB promotes advertising techniques like behavioral targeting, which allows advertisers to direct marketing campaigns to specific users (according to their age, place of residence, political views, interests, etc.) and thus increase their effectiveness. What’s more, the organization is making consistent progress in the field of geotargeting, an area of digital marketing that is on the rise thanks to the unprecedented diffusion of mobile devices connected to the Internet and the latest advances in Internet-of-things technologies. Continue reading →

MeaningCloud Release: new add-ins for Excel

In the last MeaningCloud release we presented our new Deep Categorization API, a new Premium API that gives us access to two of our new vertical packs: Voice of the Customer and Voice of the Employee.

We also know that many of the target users of these functionality may not be necessarily know how to code, so with that in mind, in this latest release we are publishing two new add-ins, one for each vertical pack:

Both add-ins provide an integration with the Deep Categorization API, but focus on giving a more user-friendly approach for the analysis each one of them provides.

MeaningCloud release

The add-ins are adapted so anyone can obtain the analysis they want with just a few clicks, without worrying about API parameters or leaving the environment where they have the data to analyze.

This release also contains minor security updates as well as bug fixes in our core engines.

If you have any questions or just want to talk to us, we are always available at support@meaningcloud.com!